+44 (0)115 904 2777

Retail Assist

OMIO PIM Welcomes Whistles as Its Latest Client

  • 16th July 2020

Written by Anna Murphy, Communications Lead

Add me on LinkedIn


We’re delighted to announce OMIO PIM’s latest customer, luxury womenswear retailer, Whistles.

At a time when retailers need it most, OMIO PIM is a SaaS solution that helps retailers control product information and its release to market via a centralised system. Rather than having to juggle multiple spreadsheets that only one person can access at any time, our solution gives retail teams one point of entry to gather and enrich a product’s data across multiple teams, before publishing the information out to all desired digital selling channels.

Whistles can look forward to gaining increased speed to market and improved workflow amongst their head office teams.


Ian Hartley, Senior IT Manager at Whistles, said: “We chose OMIO PIM based on its ability to improve workflow management and streamline data movement between third parties and concessions. Our long-standing relationship with Retail Assist means that we can trust in a partner who will support our business plans, bringing improvements to our internal processes and to our customers.” 

Launched in May, OMIO PIM is built on our 21 years of retail technology experience and last month, we announced that Mint Velvet had also selected OMIO PIM as their new PIM software.

Lisa Bowden, our Head of Business Development – Solutions, said: “With our expertise in retail, we ensure key systems are connected with ease. With OMIO PIM, we enable businesses to provide a relevant product experience to all customers and channels, proving ROI quickly with increased sales conversions and market expansion.”

Whistles has already completed UAT (User Acceptance Testing) and is approaching their go live date.

Dan Smith, Chief Executive Officer at Retail Assist, said: “We’re delighted that Whistles entrusted Retail Assist to manage this exciting new venture. It was important to us to bring to market a solution that will enable retailers to meet the needs and challenges of modern retail; OMIO PIM is fully scalable, helping retailers to reach and test new digital selling channels with ease whilst supporting their internal teams to work in a more collaborative, seamless way. We’re delighted to be partnered with Whistles, one of Retail Assist’s long-standing customers, and are proud of our positive working relationship.”

Our PIM experts would love to show you a demo of our solution. Click here to get in touch.

  • 16th July 2020

Written by Anna Murphy, Communications Lead

Add me on LinkedIn

Share this post

Other Retail Assist News

A few of our recent news stories

See all posts

< Go back to news

Want regular updates straight to your inbox?

© 2024 Retail Assist Limited. The Hub Floor 5A, 40 Friar Lane, Nottingham, NG1 6DQ.
Registered in England. Company number: 03790674 | +44 (0)115 904 2777

X Instagram YouTube LinkedIn

Website Designed & Built by we are CODA